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BEST CASES
FRENCH PATROL
In collaboration with the Patrouille de France, SPOREO supported the setup of the official stores during key moments of the season.
Development of an exclusive collection of merchandise, designed to reflect the excellence, rigor, and prestige of this iconic institution, with a bespoke merchandising approach.
Development of an exclusive collection of merchandise, designed to reflect the excellence, rigor, and prestige of this iconic institution, with a bespoke merchandising approach.
FRANCE GALOP
In collaboration with France Galop, the SPOREO team was mobilized for the event's official boutiques.
They designed and manufactured over 150 product references to offer a wide range of products and implement a merchandising and retail strategy aligned with the event's prestige and values.
They designed and manufactured over 150 product references to offer a wide range of products and implement a merchandising and retail strategy aligned with the event's prestige and values.
PARIS 2024
For the Paris 2024 Olympic Games, Sporeo has set up a global system throughout France. We have used many structures for 2 years: Shop in Unit, Container, Mobile Shop, Pop-up Store...
We have also carried out various merchandising activations in shopping centers, at brand events or in tourist areas.
We have also carried out various merchandising activations in shopping centers, at brand events or in tourist areas.
TOUR DE FRANCE
The Tour de France has a long history...
For our long-standing client, we are setting up a large-scale system with several mobile shops along the route and in the Grand Départ areas.
Copenhagen, Bilbao and Florence: our teams are responsible for setting up and managing the "in Unit" and Container Shops in these high catchment areas.
They then set off along the entire route of the event.
Thus, Sporeo has been promoting the Tour de France experience to fans of the Grande Boucle for many years.
For our long-standing client, we are setting up a large-scale system with several mobile shops along the route and in the Grand Départ areas.
Copenhagen, Bilbao and Florence: our teams are responsible for setting up and managing the "in Unit" and Container Shops in these high catchment areas.
They then set off along the entire route of the event.
Thus, Sporeo has been promoting the Tour de France experience to fans of the Grande Boucle for many years.
2023 RUGBY WORLD CUP
Sporeo has installed and managed more than 15 points of sale throughout France in strategic and touristic locations (Paris, Lille, Lyon, Marseille...).
We have also imagined and produced an official collection (under license) made in France.
We have also imagined and produced an official collection (under license) made in France.
WARNER BROS
Sporeo operates all the official Speedway season stores, offering a diverse collection made for fans!
BY SPOREO, IN PICTURES:
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